I like the fact that the Net has taken the concept of branding and brand ambassadors to a whole new level. I'd like to elaborate on my statement a little so bear with me.

Take Apple's Steve Jobs or Microsoft's Bill Gates for examples, no one would care for who they were if they didn't run these two multi-billion dollar brands. They could be considered icons synonymous with the brands just as much the little apple logo or that funny box thing of Microsoft's.  read more here »

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