I was browsing Facebook a few weeks ago and noticed an interesting post from Telkom about their updated customer service channels. It looks like mobile apps, SMS, online ticketing and social media channels are now being included in their fault reporting and customer service line-up. It's great to see a South African company making good use of … Continue reading Customer Service is a Changin’
First published on the Cerebra Blog Social Media by its very nature is a conversation tool. In the 21st Century, we as humans rely heavily upon new technologies to 'stay in touch' and connected with the world around us. As loads more South Africans commit themselves to joining Facebook, LinkedIn and Twitter for the sake … Continue reading What Type of Social Network user are You?
In the past two months, I’ve had the pleasure of helping an awesome lady to learn more about social media. Donna Rachelson founded Branding & Marketing YOU, a company that is all about personal branding and personal marketing. She asked me to help teach her the ropes on social networking and how it can improve … Continue reading Personal Branding in the Age of Social Media
Article first posted on Cerebra's website The movement towards the semantic web is gaining momentum and with it comes a new brief to online writers worldwide. Context becomes inherently important in writing for the Web, and so too, will the development of further micro-blogging standards. Tiffany Markman illustrates her foresight of this year's writing trends … Continue reading Keeping it simpler, better and faster in 2011
On Sunday Carte Blanche celebrated 22 years on air by using social media in a bold experiment to involve its audience in the directing of a live show. This combination of social media and live television was a first for South African TV. “I can tell you I have a few worried-looking editors in the … Continue reading Carte Blanche goes Social